Edgewater Escape
From a Residence to a
Top-Performing Asset

Edgewater Escape

Project Snapshot

Originally a modest three-bedroom home with limited outdoor space, Edgewater Escape sat quietly along the shores of Lake Norman, NC. The location offered prime potential but the property needed a strategic transformation to become a high-performing vacation rental.

The owners envisioned a welcoming, family-friendly retreat that maximized the natural lakefront setting and delivered lasting value. To bring that vision to life, we first had to address several key challenges:

  • A fixed structure and outdated interior layout

  • No outdoor amenities or appeal for multigenerational guests

  • Zero market presence or brand identity

Before

Signature Partners Approach

Completed in strategic phases over three years, our improvements prioritized guest-focused design, operational efficiency, and budget-conscious execution while aligning with the property’s target audience.

  • Space Optimization: Expanded to 5 legal bedrooms with bunk room and added game room.
  • Guest-Centric Upgrades: Integrated smart home technology, elevated decor, and fully outfitted kitchen for comfortable stays.
  • Outdoor Living Enhancement: Installed a lakeside fire pit patio, dock stairs for easier water access, and curated new outdoor amenities for lakeside enjoyment.
  • Operational Excellence: Built a trusted cleaning and maintenance team and guest communication workflows for seamless on-property experiences.
  • System Efficiencies: Introduced a digital guestbook to answer common questions, reduce host messaging, and share local insights.
  • Asset Mgmt:  Cost segregation study to help offset expenses. 

The Results

Through focused enhancements, Edgewater Escape became a sought-after destination, excelling in guest satisfaction and owner returns:

Optimized for Owners

Revenue
 ↑154%

Net Op. Income
↑ 49%

Asset Value
↑ 1.4x

Data: 3-Year Transformation

Designed for Guests
⭐ 10.0 VRBO, ⭐5.0 AirBnB guest ratings
  • “We had such a wonderful and relaxing stay at this home. The house is spectacular and has every amenity you could want. We really enjoyed swimming in the lake and sitting on the deck and relaxing.”
  • “We had 8 adults and 7 children. There were plenty of beds and spacious gathering areas. The location is serene and beautiful. We were all very pleased with the accommodations. The process was flawless. From booking to checkout was very easy.”

After

Signature Partners Insights

  • Guest-centered design isn't just about aesthetics. It’s about creating spaces that support connection and memorable experiences.
  • Every property has untapped asset potential and risks. Unlock the potential and proactive manage risks.
    • To learn more:

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